The sleek update of our bold Boyfriend, dainty Mini Boyfriend and arty Vivid collections. Coming with more depth, a sophisticated shine and royal crystals, Elevate is set to be the new upgrade to your wardrobe.


Mother of Pearl meets clear crystals: The Mini Boyfriend Elevate brings together shiny new materials with an effortless polished look. The thick glass adds a new dimension that this collection has never seen before.
It’s bigger 40mm brother, the Boyfriend Elevate, stays true to its original size and bold minimal touch. However, it now comes with a Sunday dial for the vibrant gold, and a soft Mother of Pearl update for the silver and mixed gold styles.


Our original Vivid collection was inspired by art and urbanity. Its new Elevate upgrade features a sleek crystal on the crown. Three additional crystals on the dial give it a fresh, sophisticated feel.
With its sporty round shape, the Vivid Elevate is your new everyday favourite to turn a casual styling into a unique upgraded look.